accepting new clients
accepting new clients
accepting new clients
accepting new clients
Outset Consulting

Design & Communications

Lauren designs
Outset Partners Lauren Grey & Patricia Hui
Patricia writes
'Outset' refers to the beginning of something. It’s used to describe the initial phase or the very start of a project or process. Foundations are integral to building success and it’s our commitment to help you build it. When you partner with Outset Consulting, we are making a promise to be there with you at the very beginning of your journey and beyond. Whether through brand development or tailored content creation, we offer customized solutions that are small business friendly, to reflect your unique vision and goals.
DESIGN & COMMUNICATIONS  •  DESIGN & COMMUNICATIONS  •  DESIGN & COMMUNICATIONS  •  
for small and mid-sized businesses  •  for small and mid-sized businesses  •  for small and mid-sized businesses  •  
LOOKING TO MAKE A BIG IMPACT  •  LOOKING TO MAKE A BIG IMPACT  •  LOOKING TO MAKE A BIG IMPACT  •  

Design

Your brand’s visual identity is as vital as the message it communicates. We can help create professional, cohesive marketing materials to make a lasting impression that reflects the polished, high-quality essence of your brand.

Design Services

Communications

Effective communication is at the heart of every successful business. We help you craft clear, consistent messaging across all platforms, ensuring your brand’s voice is heard both internally and externally.

Communications Services
Solutions We Provide

Starting a business isn’t easy and sustaining your brand is a process often met with confusion, hidden fees, and an overwhelming selection of self-help courses, seminars, and more. Outset can help.

1

Boost Your Brand Awareness

We empower brands to rise above crowded markets with targeted strategies that cut through the noise, capture attention and foster lasting engagement. By building a clear, resonant brand presence, we help drive visibility, connect with audiences, and create a foundation for sustained growth and success.

2

Strengthen Your Brand Identity

We bring the expertise to shape and unify your brand’s story, creating consistent visuals, messaging, and tone across every platform—even as you grow quickly. Our approach ensures that every element of your brand remains aligned, building a cohesive identity that strengthens connections with your audience at every touchpoint.

3

Enhance Your Strategic Messaging

We write compelling, story-driven messaging that brings your brand’s mission and values to life, engaging audiences on a deeper level. By crafting messaging that resonates emotionally, we help foster genuine connections with your audience, creating lasting impressions and inspiring brand loyalty that endures.

4

Elevate Your Marketing Collateral

We design polished, visually captivating content that amplifies your brand’s impact, establishing a strong and credible presence across all marketing channels. From graphics to multimedia, every element is crafted to reflect professionalism and resonate with your audience, reinforcing trust and enhancing your brand’s overall appeal.

5

Accelerate Growth with Strategic Scaling

Your brand is poised for growth, and we’re here to support it with scalable strategies and expert project management. Our tailored approach ensures that each step of your expansion aligns with your long-term goals, fostering sustainable success while adapting seamlessly to new opportunities and challenges.

Values & Guiding Principles

Light bulb graphic – creativity

Creativity

We thrive on creating new ideas, concepts, or solutions by seeing possibilities others may miss. Collaboration is central to our process - we value getting to know your brand while offering a space for something new to be built.

Professionalism – problem and solutions

Professionalism

At the heart of Outset is a deep commitment to professionalism. We meet deadlines, exceed expectations, and uphold the highest standards in every deliverable. Clear communication, reliability, and respect for our clients’ time and goals drive our approach to successful collaboration.

Transparency – clear communication

Transparency

We created this business to cut out the corporate jargon and offer genuine, transparent service. We have no shareholders to appease or stocks to promote allowing us to be fully focused on you. Our commitment guides our pricing and approach – if something works, we’ll say so; if it doesn’t, we’ll be honest about that, too.

Excellence – Showcase your brand

Excellence

We do good work. We’ve honed our skills under some of the biggest names out there, which means we know what success looks like for many businesses in many situations. Need some examples? Here are some of the companies and projects we’ve worked on.

What Our Clients Say
"Outset Consulting not only helped me clarify my marketing & messaging goals–they gave me back a lot of creative space and time. They have an incredible talent for identifying the unique angle of your product or project and helping to tailor the perfect words to showcase your work. Thanks to them, I spend less time worrying about how or where I should be promoting and more time creating. For any creatives that are feeling stuck between their passion and marketing, this is the team you need."
Mike Cipriani

CEO, Calamity Punk Publishing

“ My business was stuck at a certain level until I hired Outset. I'd reached a limit where customers didn't want to invest more in my company because they could tell from my branding that I hadn't invested in myself. It was terrifying to pay a marketing company without knowing the results in advance, but the work was fantastic, and within weeks, I could tell the difference. Already planning my next projects with them!”
Alaska Wagoner

The Tiny House Concierge

“ We've gone through some pretty interesting projects together with challenging requirements – they've done an incredible job of interpreting those requirements and keeping us on track.”
Tom Cowin, Owner, Blackfin Webware
Tom Cowin

Owner, Blackfin Webware

“ Lauren is really organized and she's really good at communicating. She's also able to find fun ways to make a project more interesting or put a new spin on things that I don't expect.”
Belinda Kou, Lettering Artist, Illustrator & Educator
Belinda Kou

Lettering Artist, Illustrator & Educator

“ I've worked with Lauren on my previous business, and reached out again when creating a tour operating company out of Costa Rica with my partner. Working with her was a pleasure – we had no concept of what we wanted when we started, but she held our hands all the way through. The process was fantastic and are extremely proud of the final result – we can't imagine working with anyone else on our logo or website work.”
Mitch Kanter, Co-Owner, Selva Connections
Mitch Kanter

Co-Owner, Selva Connections

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